top of page
wind turbines. renewable energy reduces our environmental footprint & promotes sustainable development.

Second Life™

Reducing our environmental impact

Sustainable Development Goals. SDG9 focuses on industry, innovation, and infrastructure, SDG12 emphasizes sustainable consumption and production, and SDG13 targets climate action for a more resilient and sustainable future.
Sustainable Development Goals. SDG9 focuses on industry, innovation, and infrastructure, SDG12 emphasizes sustainable consumption and production, and SDG13 targets climate action for a more resilient and sustainable future.
Sustainable Development Goals. SDG9 focuses on industry, innovation, and infrastructure, SDG12 emphasizes sustainable consumption and production, and SDG13 targets climate action for a more resilient and sustainable future.
Sustainable_DevSustainable Development Goals. SDG9 focuses on industry, innovation, and infrastructure, SDG12 emphasizes sustainable consumption and production, and SDG13 targets climate action for a more resilient and sustainable future.
Circularity in fashion

Pakistan's ideal conditions for cotton farming makes it one of the world's largest producers of cotton and denim. It is also home to 8.3 million spindles, and produces 1.5 million tons of yarn.

 

The scale and impact of the industry demand the business eco-system of the country take responsible steps for sustainable development.

SecondLife
Industry, Innovation and Infrastructure

Second Life is part of Soorty’s recycled cotton initiative. The company makes several changes and invests extensively in upgrading infrastructure, adopts novel technologies, and is changing the denim industry by improving social conditions of its work force and reducing its environment impact.

Bales of recycled denim fibers made from post consumer waste (PCW) in the warehouse.
Soorty Logo-02.png
SecondLife
Visitor engaging with recycled fibers in the denim curiosity table of Future Possibilities. This is a user friendly display of responsible raw materials & processes that could be used in denim design, aiming to educate the stakeholders in sustainable denim via experience.
FP LOGO-02.png
Responsible Consumption and Production

Jeans first appeared nearly a 150 years ago. They have survived countless fashion fads and have transcended age, gender and cultural boundaries. Everybody loves denim.

 

In fact, we spend $92.8 billion on denim products every year. But our consumption comes at a cost. This is why it is important to take a responsible approach when we talk denim. 

SecondLife
Climate Action

With every passing year, climate disasters have become more intense and frequent. The recent floods in Pakistan have displaced over 30 million people, and disturbed the livelihood of the country.

 

Climate action is now a matter of finding balance between growth, sustainability, and coexistence – the ethos that defines Second Life. Our cotton initiative is preserving natural resources and habitats, while cultivating a circular economy and green jobs across Pakistan.

Solar panels. Embracing renewable energy is a crucial step towards effective climate action and a sustainable future.
Comparison of the environmental impact of virgin vs recycled cotton.
Weighing the Difference

The Environmental Cost for production of 1 Kg traditional Cotton:

Asset 100_4x.png

Land

8712 Square Feet

Asset 101_4x.png

Water

4000 Liter

Asset 99_4x.png

Fertilizers

0.268 Kg

We have repurposed post consumer waste (PCW)

4,923,239 kg

and the post industrial waste (PIW)

273,574 kg

by using:

Asset 100_4x.png

Land

0 Square Feet

Asset 101_4x.png

Water

0 Liter

Asset 99_4x.png

Fertilizers

0 Kg

Replacing high Quality Repurposed fiber solutions with virgin cotton, Second Life Fibers have prevented the use of:

Asset 96_4x.png

We are using solar energy for our recycling facility.

Comparison of the water footprint of virgin vs recycled cotton.
Second Life vs Conventional Cotton

In manufacturing a single pair of cotton jeans, the fiber consumes 68% of the water.

A pound of conventional cotton uses approx.

9090.9L
of water

The process of Second Life™ uses

0.00L
of water
VS

Traceability

We understand that all the brands we work with are accountable to their customers. Second Life offers transparency and accountability to our clients, including:

Asset 10.png

Invite our clients to visit our facilities and have a first-hand experience of our sustainable production.

Create videos, multimedia content and other avenues to learn remotely about us and our process.

​Use third-party verifiers and the tracer technologies to improve our product credibility. 

Asset 42_edited.png
Haelixa: Our Traceability Partner

Second Life has partnered with the Haelixa’s DNA solution for ensured transparency in the supply-chain. This enables us to mark, trace, & authenticate Second Life Products-from early stages of yarn making all the way to the retail floor.

bottom of page